Prediction markets by the numbers

70% of prediction market action relates to sporting events

36% is trading on economic or financial outcomes

33% is trading on political outcomes

26% is trading on news and entertainment outcomes

11% cite trading on other outcomes, such as word mentions, weather or cryptocurrency

23% of “internet adults” have traded on prediction markets

Prediction market participants are “heavily skewed toward being young adult men under 35 years of age.”

S&P Global