Lege Trend. Business Trend. 3 Ways Fantasy Sports State Law Strategy Wins
- States are loving the strategy of legitimize fantasy sports + offering consumer protection + paying fees to increase state revenues
- The hiring formula used by fnatasy sports to achieve their strategy:
- hire local lobbyists + flooded offices with pleas from fantasy sports players+ bring in big name atheletes to hob-knob with legislators + avoid established gaming interests
- Respond quickly to legislators who question the method by:
- critical emails to their players
- robo-emails
- radio ads targeting the lawmaker and promoting fantasy sports
The big state for fantasy sports to win: Texas. Enter State Representative Richard Raymond.
LAW.COM | How Fantasy Sports’ Bet on State Strategy is Paying Off
Texas Tribune | Lawmaker Pledges Bill to Protect Texas Fantasy Sports Betting